Franchise History

by: Kevin McNally

The history of franchising could be traced back to the beer industry where many brewers allowed certain pubs to obtain leaseholds and sell their beer. Indeed this practice is very common today, especially in the United Kingdom where companies such as Punch Taverns offer an opportunity to would be franchise owners who pay a lease on the property and work closely with the owners at a local and national level.

In the early 1950's franchising suddenly started to increase in popularity and the principles have remained the same throughout the years as the parent company have executive decision over most marketing and trademark issues but the franchise owner enjoys the luxury of being able to piggy back on the success of national chains such as Pizza Hut or Blockbuster.

Modern franchise history is also linked to small work from home business such as Avon, Ann Summers and other party plan based franchises that allow many business minded people the opportunity to start up a low risk franchise and learn tips and techniques that may help when moving onto bigger franchise opportunities.

Many years ago starting a franchise could be a lonely experience but with the birth of the internet you now have access to franchise success stories, franchise case studies and even franchise forums where franchise owners share their success and also highlight franchise opportunities that don't deliver on their promises. Recent history suggests that owning a franchise has even become a good status symbol and many companies now actively recruit on the basis of assessment centre tests and other criteria.

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Kevin McNally http://www.qwfranchise.com

Quality World Franchise

ABOUT THE AUTHOR

Kevin McNally http://www.qwfranchise.com Quality World Franchise Links to online franchise information and resources